10 Reasons Why WordPress Is Perfect for Small Businesses
there was a time when business handlers and entrepreneurs needed to find a developer just to make minor changes to their websites and content. However with the emergence of WordPress the management of websites got easier. That fortunate for all webmasters.
WordPress is well known as a perfect blogging tool, but now it’s better to term it a CMS (Content Management System) since it has grown immensely over the years. This modest platform now holds the potential to build an interactive website. According to present records, WordPress is used all over the globe by tens of millions of people as their preferred web development platform. There is a variety of reasons that describes why it is broadly used to develop websites, but in this blog you will know the mains reasons behind WordPress being the ideal for your small businesses.
Going through today`s hard businesses challenges can be really tough. Especially for most of business managers and entrepreneurs, it is quite daunting if taking care of a business website (as it requires regular optimization) is one of your regular duties. This is where WordPress comes in. Entrepreneurs will not only be able to manage their websites but also have complete freedom to enhance the look & feel of the interface without the need to hire a separate developer.
What Is WordPress?
WordPress is an open-source development tool, but still provides plenty of security and customization options to users thanks to the wide variety of available plugins. Plus there are tons of free (and premium) essential tools to unleash WordPress’ power for small and medium businesses. While it’s not necessary to call the help of a professional developer or a company to develop a WP-based website for you, you have the option to go it alone or find affordable help. No matter, what way you choose, just make sure that you are using WordPress for your business improvement.
This is only the start of the benefits that accompany this tool, and there is a lot to come in this blog, So, let’s explore the reasons why WordPress great for small business enterprises.
1. WordPress Is Totally Free
Yes, that`s right, WordPress is completely free. You can download it for free, install it on your website or on a local sandbox environment easily, and then do whatever you want with it. Being the owner of a small business, you’re likely looking to set up your business site with a small upfront cost. WordPress has emerged as a gift for the small businesses as it saves the money and time as well.
2. Easy and Quick Website Setup
Another main reason that why small businesses should use WordPress is that it can be installed with a single click. This means you don’t need to be an expert with servers or hosting as it doesn’t require high skills. With hosting plans from Tecomsa (just $2.49/mo for shared hosting), you simply choose WordPress when setting up your account and they’ll install it for you.
Or if you choose a managed WordPress hosting plan you don’t have to lift a finger at all. They specialize in WordPress, so it’s already installed, setup, configured and optimized before you finish signing up for a plan. Even better, managed hosts take care of your installation for you so you can focus on business not your server. After installation, you will have a wide variety of features and functionality which help you with website development. WordPress’ clean, informative and easy to use dashboard makes website setup easy for even brand new users.
3. Open Source Development Platform
It is called open source because anyone can download and use the code available in the WordPress Codex to add functionality to their website (or if you’re advanced, you can extend and reuse the code any way you wish). This is one of the best and most important advantages which makes WordPress a preferred choice for small businesses. To manage the source code, entrepreneurs may hire a WordPress developer, but it is totally their choice as they can also handle it themselves.
4. User-Friendly Interface
Basically, WordPress is created so that all technical and non-technical people can benefit from it. This is what makes it highly demanding all over the globe. Another important fact of it is that it is quite interactive and user-friendly which allows users to easily create web pages, menus, posts, forms and even let them manage media like videos and images easily and conveniently.
5. Large Online Support Community
It is already discussed that WordPress is a powerful online web development platform for a large community of users. WordPress is known for its excellent online support system. Due to the millions of active users, skilled team of developers, a wide community and discussion forums, anyone can easily find the solution for their problems. Plus there are tons of knowledgeable WordPress blogs that share tips and guides almost daily. because, most of the WordPress issues have already been discussed here and it is likely that someone definitely knows how to fix it. This is why WordPress is the best for beginners and small enterprises.
6. Broad Variety of Themes
To start designing a website a perfect design is the most crucial features needed. It might be too expensive have your site custom designed by a professional developer. But with WordPress you can select a predesigned theme instead. There are thousands of free themes available on in the WordPress.org theme directory as well as on reputable websites such as WPExplorer free themes. All of these themes are beautifully designed and can be integrated to create an interactive website. In addition to free options there are thousands more premium WordPress theme that you can choose from to build your website. Premium themes often come with added features plus support from the developer. If you’re looking for one theme that can do it all checkout the Total WordPress theme, which includes an easy to use drag and drop page builder, lots of simple visual live customization options (colors, fonts, etc) and a bunch of ready made web templates that you can import with just a few clicks. But there are also tons of other niche specific themes on the web for charities, accounting, restaurants and more that can be found on Themeforest (and other marketplaces too of course). For this reason, small businesses choose WordPress as they can find and use the design which exactly suits their brand.
7. Plugins for Every Feature
In order to add some more functionality to your website, you can take help of WordPress plugins that are available for free (or for a small fee) over the web. Like the themes, there are thousands of pre-developed plugins stored in the WordPress plugin directory and there are even more premium plugins available from marketplaces including CodeCanyon, ThemeIsle, Pippin’s Plugins and more. Plugins are generally easy to use and install, plus they help to add additional functionality to your website.
8. SEO Optimized
Having a website without search engine optimization is quite similar to having no website at all. Today, everyone builds a website by keeping SEO perspectives in mind. This problem has been resolved with WordPress. Websites developed on WordPress are by default SEO optimized as the structure it follows is already recognized by the search engines. But not only that, In WordPress SEO There are tons of great guides and plugins to help you further optimize your onsite SEO for better ranking, but here are just a few to help get you started:
- Best WordPress SEO Tools for 2018 to Improve Search Engine Ranking
- Yoast SEO Installation & Setup Quick Guide for WordPress
- Beginners Guide for All in One SEO Pack
9. Highly Responsive Designs
with the WordPress you can easily meet your desire of having a mobile responsive website. Responsiveness is something that every entrepreneur wants not only for the websites but also for their applications and email templates. Fortunate for you, the majority of WordPress themes are designed to be fully responsive so your website looks great on desktops, tablets and mobile devices. On the off chance your theme doesn’t look pixel perfect on phones you can always use plugins for mobile site optimization.
10. It Is Secure And Reliable
It is true that WordPress is a powerful CMS and web development platform which takes ongoing work consistently and makes it as secure as possible. When it comes to providing security WordPress is at the top. They release regular updates and security patches thereby creating a safer website environment for you. Plus there are a bunch of ways you can improve your WordPress website’s security with a plugin or basic precautions.
Closing Remarks
For any small or startup business, looking to establish a strong web presence can be tough. It can be a serious issue since having a great online presence can come with costs, time and effort which they can’t afford. So the easy and obvious solution to all these concerns is WordPress. Just grab it to develop your business website.[/vc_column_text][/vc_column][/vc_row]